Marketing and adsFull time

Media Buyer

You manage real ad budgets on Meta, TikTok, Snapchat and Google, and you are measured on one thing: what every unit of spend brought back. Your job is to turn budget into sales, not just impressions.

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What you will do

Build campaign structures (Campaign / Ad Set / Ad) for each client by funnel stage and sales goal.
Run structured A/B tests on audiences, creative and offers, and decide with numbers what stops and what scales.
Track CPA, ROAS, CTR and frequency daily, and move budget before spend is wasted.
Set up Pixel, Conversions API and store events with the tech team and verify tracking.
Write clear briefs for design and video based on past ad performance.
Send each client a weekly report: what happened, why, and what comes next.

What we need from you

At least two years running paid campaigns with real budgets.
A track record you can explain: ROAS, CPA and CPL for campaigns you ran yourself.
A working grasp of funnel stages (TOF / MOF / BOF) and how creative and audience change at each one.
Able to read data in Google Sheets and make fast decisions without waiting for instructions.
Knowledge of the Gulf and Egyptian markets is a strong plus.

Tools you will use

Meta Ads ManagerTikTok Ads ManagerSnapchat AdsGoogle AdsMeta Pixel and Conversions APIGA4Google Sheets / Looker Studio

Media Buyer

Apply for this role

Fill in your details and answer the four questions with examples and numbers from your experience. Specific beats long.

Full name

Mobile or WhatsApp numberWith country code, for example +966 5x xxx xxxx

Country and city

Years of experience in this field

When can you start?

Portfolio linkBehance, Drive, Instagram or your own site. Make sure the link is open for viewing.

Screening questions

1 What is the largest monthly budget you managed yourself, in which sector, and what was the final ROAS or CPA against the target?Answer with a real example, and numbers if you have them.

2 A campaign's ROAS dropped from 4 to 1.5 in 5 days with no budget change. List your diagnosis steps in order and your first 3 actions.

3 When do you choose Advantage+ Shopping over manual campaigns? Describe a case where you ran both and the result of each.

4 You have SAR 30,000 a month for a new perfume store with no past data. How do you split it across platforms and funnel stages in the first 30 days?

CVPDF or Word file.

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Your application goes straight to the Falak hiring team, and you get a confirmation email.